Crown – Loyalty, Prepaid & Closed loop Bojan August 23, 2023
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CROWN
CROWN - Next-generation loyalty solution

CROWN is a hybrid (supporting multiple simultaneous campaigns) loyalty solution that covers all interaction channels and currencies, with extensive customization options and powerful analytics supported by artificial intelligence (AI – Artificial Intelligence). It enables easy creation of numerous loyalty schemes and campaigns through the intuitive user interface of our campaign management system (the so-called promotions engine). Targeted communication with clients is carried out via the loyalty mobile application and/or through omnichannel marketing automation platforms (e.g. Mailchimp, Infobip…).

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What makes CROWN special
CROWN is an advanced and comprehensive loyalty solution, easy to use and suitable for retailers of different sizes, with implementation tailored to existing information infrastructure. We offer it in a SaaS model with minimal initial investment, following the “Pay as You Grow” principle. Choose a modern mobile loyalty application or traditional physical loyalty cards.
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Communicate with customers

Contact your clients via the mobile application or prepare a database for an email campaign. Use integration with platforms for communication and marketing automation.

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Boost your results

Introducing a loyalty system will retain existing customers and increase their loyalty and spending. Attract new customers through targeted promotions and discounts and improve your business results.

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Analyze activities

By using a comprehensive analytics and reporting system, you can easily analyze transactions and your customers’ purchasing habits, track campaign performance, and prepare sales and marketing activities.

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Multi-level access management system with analytics
CROWN is an advanced and comprehensive loyalty solution, easy to use and suitable for retailers of different sizes, with implementation tailored to existing information infrastructure. We offer it in a SaaS model with minimal initial investment, following the “Pay as You Grow” principle. Choose a modern mobile loyalty application or traditional physical loyalty cards.
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Admin interface

How it looks in the application (promotions engine)

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Mobile application
More and more loyalty programs are based on a virtual loyalty card as part of a mobile application. The mobile application is used for customer authentication but also offers many other useful features such as a transaction list, digital receipt archive, currently available promotions, coupons, virtual catalogs, profile management, store geolocations, etc., all with the goal of improving the user experience.
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Card offerings
The system supports the use of traditional physical loyalty cards without a mobile application or in combination with a mobile application (e.g. a family profile where a parent uses the app and other members use physical cards), depending on the loyalty scheme owner’s preferences or the end customers’ preferences. Cards can come in different formats (standard PVC, key fob, wristband) and shapes, and use different technologies (bar/QR code, chip, contactless…). In addition to member identification, cards can serve various purposes: point collection, gift cards, discount cards, pre-paid cards, or a combination of these.
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Functionalities
A complex loyalty system with multiple discounts, profiles, and advanced administration.
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Mobile application

Loyalty programs utilize mobile applications for authentication and multiple functionalities.

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Admin interface
Administrative interface for managing the loyalty program and analyzing its success.
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Card Offerings
The system supports various loyalty cards and customization for market segments.
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Years of operation
Experience, expertize and inovation in the world of electronic transactions

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